UFC and New York Rangers legends step into the world's most famous arena for an exclusive commercial launch
NEW YORK , Nov. 13, 2023 /PRNewswire/ -- Monster Energy, the global leader in energy drinks, is proud to announce the official opening of the highly anticipated Monster Energy Bodega at Madison Square Garden in collaboration with the legendary company . . Area. Now, just in time for UFC 295 at Madison Square Garden, sports fans and event spectators will experience a unique and immersive experience in the heart of the world's most famous arena.
UFC superstars Royce Gracie , Marlon “Chito” Vera, Gilbert Burns , Jalin Turner and Johnny Gracie joined Rangers legend Brian Mullen in opening a unique store at MSG on Friday.
Monster Energy Bodega is located on the sixth floor of Madison Square Garden and is open to all events at the Garden, including sports, music and entertainment events. It will be a fan favorite and will feature a variety of Monster Energy products as well as a live atmosphere. Spirit of Monster Energy and MSG.
Monster Energy Bodega offers a variety of Monster Energy drinks and offers fans a wide selection of energy drinks to keep them energized and energized for any occasion. The Monster-branded bodega will be the main pre- and post-fight destination at UFC 295.
“As the official energy drink partner of Madison Square Garden and the New York Rangers, we are excited to bring the Monster Energy Wine Cellar to this iconic venue,” said Dan McHugh , CEO of Monster Energy. “The goal of this partnership is to provide fans with an unforgettable experience, and The Wine Cellar will be the center of that energy, offering fans a unique place to experience our brand and enjoy the excitement of MSG events.”
Monster Energy Bodega officially opened on a historic night at UFC 295 when Monster's Alex Pereira defeated Jiri Prochazka to retain the light heavyweight title in the evening's main event.
Last year, Monster proudly became the official energy drink partner of Madison Square Garden and the four-time Stanley Cup champion New York Rangers. One of the many aspects of the partnership is that proceeds from Monster Energy Bodega will be used to fund local bodegas in the tri-state area, which is still recovering from the Covid-19 pandemic.
For more information about Monster Energy's wide range of products, please visit https://www.monsterenergy.com .
About monster energy
Monster Energy, based in Corona, California , is a leading energy and alternative beverage retailer. Monster Energy bucks tradition and supports entertainment and sports. Whether it's motocross, off-road, NASCAR, MMA, BMX, surfing, snowboarding, skiing, skateboarding or the rock and roll lifestyle, Monster Energy is a brand that believes in the authenticity and essence of its sports, athletes and musicians. . . It's more than just a drink, it's a lifestyle for athletes, bands, believers and fans. Learn more about Monster Energy, including all of its beverages, at www.monsterenergy.com.
About Madison Square Garden Sports Corporation
Madison Square Garden Sports Corporation (MSG Sports) is a leading professional sports company with a real estate portfolio that includes the New York Knicks (NBA) and New York Rangers (NHL), as well as two new Westchester League teams: the Knicks (NBAGL). ) ) and the Hartford Wolf Pack. (AHL) MSG Sports operates a performance facility for professional sports teams, the MSG Training Center in Greenburgh, New York. For more information, visit www.msgsports.com.
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